I actually think we should do a Newcastle, even if it means we go down for a season. Kenwright and co don't seem to be going anywhere so lets just get used to it. Sell the crown jewels, Baines,Fellaini,Jags,Rodwell,Barkley even Heitinga. That should surely be enough to pay back any money we owe to the banks, if we owe more than that then we are in shit street and its just more lies the fans have been told. Milk whatever marketing oppertunity we can get, naming the stadium all that crap, sponsors on the players arses, anything. We build a team around our young players coming through, if we go down then so be it, more chance for the youngsters to get used to things. Then most of all, lets get our scouting network going even further than it does now and make it one to be jealous of. Mike Ashley may be disliked by a lot of the barcode fans, but give him his dues, he is a shrewd businessman and in the space of a few years he has got a team who were in a bit of a state and relegated and turned them into a Champions league team(well almost) without spending huge amounts of cash doing it.